There are many reasons to love remarketing

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Tips for Better Facebook Video Ads – Social Media ExaminerIf you want more engagement and brand recall, then Facebook video ads are one way to get it (and for cheap!) – as long as you’re posting memorable content. Mari Smith shares advice on how you can create more attention-grabbing Facebook video ads.Takeaway: You never know which one of your Facebook videos will become a unicorn, so make sure any videos you do upload have a great headline, great visuals, some personality, and a compelling offer.18. We Tested 48 Facebook Ads To Bust 6 Marketing Myths – SketchDeckFacebook ads must be relevant; you should use text on images; it’s better to show people rather than products or objects.

Smiling women are better than unhappy men; using your logo is bad; and super Benin WhatsApp Number simple images work best. Fact or fiction? This article reveals some surprising truths.48 facebook ad makreting mythsTakeaway: Do research, testing everything, and collect real data. Never assume that “best practices” will work for you.19. How to Create an Evergreen Facebook Ad Campaign – Jon LoomerIs there a way you can create a Facebook campaign that doesn’t die after a while? Absolutely – and Jon Loomer shares a process you can implement in this fantastic article.Takeaway: By creating some smart website custom audiences, and targeting those audiences at the right time intervals, you can do magical things to help sell your product.Twitter Ads20.





How to Use Twitter Retargeting Ads to Generate More Customers – HubSpotIs Twitter an effective channel for influencing the lead-to-customer conversion rate? To find out, Lauren Mattos ran an interesting experiment splitting a list of leads into two groups: one that saw remarketing ads on Twitter, and one that did not. She found that the former group converted into customers 64 percent better than the latter group.Takeaway: Twitter remarketing works.  – more leads and conversions, higher visitor engagement, and improved brand recall, to name a few. (Also, check out my post on how to run a Twitter lead generation campaign.)21. We Analyzed .