Examples of product demos that stand out

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From the crowd and convert better Last updated: 2022/03/10 blog Whether online or offline, there are many opportunities to introduce your products to potential customers. Depending on the quality of the content used at that time, the so-called product demo, it may have a significant impact on closing the deal. The article introduced today is a CXL article that discusses such product demonstrations. In addition to the characteristics of an excellent product demo, it also introduces a wealth of practical examples, making it very interesting reading material. Product demos are an extremely important tool in the sales process. It exists at every critical consideration stage between lead generation and conversion, providing an opportunity to demonstrate how your solution solves a problem and makes your prospect's life easier. . If set up properly, it can be a great negotiator, but if not used properly, it can cost you a sale. This article shows you how to create a compelling demo. We'll start by reviewing some key principles, then take a closer look at how successful companies use demos to attract potential customers. table of contents What kind of demo is a persuasive product demo? Principles of a good product demo 1. Pre-qualified leads 2. Start, main topic, end settings 3. Always a solution, not a feature Four. Implementing a call to action Five. preparation 9 examples of great product demos (and what you can learn from them) 1. Kajabi company 2.Headspace 3.Snowflake Company 4.

Atlassian 5.Square 6. Slack 7.Fathom 8.Duolingo 9.Apple summary What kind of demo is a persuasive product demo? A good product demo does three things. Product introduction Prospect education Call to action for prospects However, these three items can be summarized in the word "problem solving." If you can show Belgium Phone Number Data how your product makes users' lives easier, everything will go smoothly. This is true regardless of the type of demo, such as a live demo, a recorded demo, or a demonstration where you can actually use the product. But the type of demo you choose will affect the path you take. For example, with a live demo, you get to engage with prospects (or customers) in real time. The advantage of this is that you can show how your product answers specific questions. In the case of a recorded demo, the questions to be answered must be determined in advance.




This isn't a bad thing, as it means you can focus on the overarching problems of your target market. Additionally, because all you need to do is set it up and stream a recording, there's no need to organize a sales team or conduct real-time demos around potential customers' schedules. A hands-on demo allows potential customers to use your product and see what it's like. On the other hand, you also lose out on personal interaction and the opportunity to tell users exactly how to use them.