There are many reasons to love remarketing
Tips for Better Facebook Video Ads – Social Media ExaminerIf you want more engagement and brand recall, then Facebook video ads are one way to get it (and for cheap!) – as long as you’re posting memorable content. Mari Smith shares advice on how you can create more attention-grabbing Facebook video ads.Takeaway: You never know which one of your Facebook videos will become a unicorn, so make sure any videos you do upload have a great headline, great visuals, some personality, and a compelling offer.18. We Tested 48 Facebook Ads To Bust 6 Marketing Myths – SketchDeckFacebook ads must be relevant; you should use text on images; it’s better to show people rather than products or objects.Smiling women are better than unhappy men; using your logo is bad; and super Benin WhatsApp Number simple images work best. Fact or fiction? This article reveals some surprising truths.48 facebook ad makreting mythsTakeaway: Do research, testing everything, and collect real data. Never assume that “best practices” will work for you.19. How to Create an Evergreen Facebook Ad Campaign – Jon LoomerIs there a way you can create a Facebook campaign that doesn’t die after a while? Absolutely – and Jon Loomer shares a process you can implement in this fantastic article.Takeaway: By creating some smart website custom audiences, and targeting those audiences at the right time intervals, you can do magical things to help sell your product.Twitter Ads20.
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How to Use Twitter Retargeting Ads to Generate More Customers – HubSpotIs Twitter an effective channel for influencing the lead-to-customer conversion rate? To find out, Lauren Mattos ran an interesting experiment splitting a list of leads into two groups: one that saw remarketing ads on Twitter, and one that did not. She found that the former group converted into customers 64 percent better than the latter group.Takeaway: Twitter remarketing works.– more leads and conversions, higher visitor engagement, and improved brand recall, to name a few. (Also, check out my post on how to run a Twitter lead generation campaign.)21. We Analyzed .
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